Your Guide to Starting and
Our membership community is comprised of owners, operators, managers and sales staff from these segments of the food industry.
Corporate Caterers
Multi-Unit Franchises
Food-Truck Operators
Full-Service Caterers
Pizza and Take-Out Shops
Banquet Facility Managers
Restaurants
Specialty Food Cafes
Home-Based Caterers
When you join our community, you will be allied with a team of seasoned veterans who’s job is to help your business to grow and put more money in your pocket, (or bank account).
We have:
- Hands-on experience building multi-million dollar corporate catering divisions from the ground up.
- Added corporate catering divisions to existing full-service catering operations that has doubled sales.
- Built corporate catering divisions from existing restaurants and cafes that has actually grown to become the primary revenue stream.
You will now have direct access to:
- Sales and marketing gurus who can teach you how to “create buzz” that will reel in new business.
- Digital and social media marketers who can share their methods that have sustained ongoing success.
- Website design engineers who can evaluate your site and suggest strategies to help visibility and enhance your customers user experience.
The Playbook is the ultimate A-Z guide to starting or growing a multi-million dollar a year corporate drop-off catering division. Hundreds of pages, and hundreds of thousands of dollars worth of information and insight, are meticulously organized in both hard-copy and digital formats, complete with audio and video tutorials. This invaluable tool is your step-by-step roadmap to a more successful, efficient and profitable operation. Your Playbook includes documents, videos, audio recordings, advice, worksheets, checklists and tips, tools and trade secrets for ALL things catering! If you are a player who strives to become MVP in your marketplace you CAN’T afford to pass up on The Playbook!
All new memberships include a complimentary copy of Michael’s must-read, Lessons Learned from our Mistakes…and Other War Stories from The Catering Battlefield.
